Made in Italy. The product that started it all. The first product in the Proraso range. The one that made us so popular amongst Italian men and Barbers. Developed for any beard on any man, Proraso’s Pre-Shave Cream formula has...

Made in Italy. Proraso Beard Balm is formulated to ease discomfort associated with the first few weeks of new beard growth. This wonderful balm helps to soothe and soften facial hair as it grows to help reduce itching and irritation...

Made in Italy. Proraso Beard Balm is formulated to ease discomfort associated with the first few weeks of new beard growth. This wonderful balm helps to soothe and soften facial hair as it grows to help reduce itching and irritation...